International Dimensions of the Creative and Cultural Sectors: Culture, Diplomacy and Branding

This is the concept note of a short course developed and delivered in 2021 for public and private actors engaging in the process of supporting the internationalisation of the cultural and creative sectors in Angola. It explores international cultural relations, public/cultural diplomacy and nation/city/region/place branding, aiming at supporting entrepreneurial and intrapreneurial practices contributing to the development of Angola’s creative economy and cultural ecosystem.

The online course was delivered in the Autumn 2021 and was part of the Train for Trade II EU - UNCTAD Joint Programme for Angola - Creative Economy component.