Training Manual: International Dimensions of the Cultural and Creative Sectors: Culture, Diplomacy & Branding

Figueira, Carla. 2021. Training Manual: International Dimensions of the Cultural and Creative Sectors: Culture, Diplomacy & Branding. Manual. UN / UNCTAD & European Union, Geneva. [Report]
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Bilingual (Portuguese and English) training manual (14,403 words) developed as part of consultancy (thus not public). The manual supports a short course for public and private actors engaging with the external environment of Angola in the process of developing the cultural and creative sectors. It explores international cultural relations, public/cultural diplomacy and nation/city/region/place branding, aiming at supporting entrepreneurial and intrapreneurial practices contributing to the development of Angola’s creative economy and cultural ecosystem.

The Portuguese version of this manual is entitled: Manual de Formação Dimensões Internacionais dos Sectores Culturais e Criativos: Cultura, Diplomacia e Branding.

The online short course which this manual supports was first delivered in the Autumn 2021 as a component of the Train for Trade II EU - UNCTAD Joint Programme for Angola - Creative Economy.

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