Managing pibrex Russia (Case B): Developing Strategies and an Organization to Ensure Sustainable Profitability
Doern, Rachel; and Fey, Carl.
2001.
Managing pibrex Russia (Case B): Developing Strategies and an Organization to Ensure Sustainable Profitability.
Discussion Paper.
Ivey Publishing, Canada.
[Report]
Pibrex is one of the world's largest developers of petrochemical-based polymers for the plastics market. In the Managing Pibrex Russia (A) case, (9B01M020) a new general manager inherits serious problems and develops an action plan to address the issues. This supplement illustrates what the management team has done to begin a turnaround of the firm and also highlights the many problems that remain. In particular, the company must reassess its management strategies and take steps to maintain its competitive position.
| Item Type | Report (Discussion Paper) |
|---|---|
| Keywords | Goalsetting; Change Management; Leadership,General Management/Strategy, International, Manufacturing, Russia, Large, 2000 |
| Departments, Centres and Research Units | Institute of Management Studies |
| Date Deposited | 17 Jan 2014 15:17 |
| Last Modified | 29 Nov 2018 14:07 |