Stages, platforms, streams: the economies and industries of live music after digitalization

Zhang, Qian; and Negus, Keith. 2021. Stages, platforms, streams: the economies and industries of live music after digitalization. Popular Music and Society, 44(5), pp. 539-557. ISSN 0300-7766 [Article]
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This article contributes to histories of live music since digitalization and provides a corrective to the neglect of liveness in scholarship on streaming and platformization. The study argues that digital corporations and social media platforms are shaping the changing value and experience of live music, introducing new patterns of commodification, as digital technologies are incorporated into a live “experience economy,” and live experience integrated into a digital “attention economy.” The article illustrates how platforms are exerting greater influence within the music industries as streaming extends live music from an activity associated with real place to an experience in real time.

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